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Rocking the Pacific Northwest: School of Rock Plans to Amplify Portland Music Landscape

School of Rock is looking to expand its presence in the Portland, Oregon region through franchising.

"Our priority is to equip our students with the resources and knowledge they need to learn new skills and perfect their craft. Our music programs provide students with the experience and tools to perform outside of the rehearsal room and develop into skilled musicians," said Rob Price, President of School of Rock. "We eagerly anticipate broadening our reach to Portland, a city rich in musical diversity, spanning jazz, garage and soft rock, punk, hip-hop, R&B and beyond."

Performance-based music education

School of Rock provides students with an exciting and engaging music education experience, which includes bass lessons, guitar lessons, singing lessons, drum lessons, and piano lessons. Drawing from all styles of rock and roll, School of Rock students learn theory and techniques through popular songs from various legendary artists.

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With more than two decades of experience, School of Rock offers entrepreneurs the opportunity to quickly plug into a global brand with a proven business model. A testament to its mission and culture is the fact that many of its franchise owners started their journey as parents of students enrolled in School of Rock programs. Through the power of music, prospective franchise owners have the chance to make a lasting impact on the lives of students and their communities as a whole.

"School of Rock provides the tools, technology, and guidance you would expect from an international brand, while its franchisees supply the local knowledge, passion, and commitment that makes it a very integral part of the community," said Jon Scherrer, current owner of School of Rock Lynnwood. "The one regret Gayle and I have with regards to School of Rock is that we didn't own a location sooner. Through School of Rock, we are able to deliver a local impact for students and musicians. You don't need to be a musician to help a musician, or even to own a School of Rock. You just need to care about education, community, and creating a safe space for learning and growth."

School of Rock students performing on stage

The initial investment for a School of Rock franchise is approximately $395,800 – $537,400 including a $49,900 franchise fee. Ideal candidates, or groups of investors, will have a net worth of $350,000, of which $150,000 is liquid. Additionally, U.S. military veterans receive a special discount on their initial franchise fee. For information on School of Rock franchise opportunities, visit or register HERE to attend an upcoming School of Rock Franchising 101 webinar.

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